{"status":true,"post":{"id":42815,"user_id":27,"status":1,"type":1,"orde":null,"notification_type":3,"static_post":0,"published_at":"2023-08-28 07:56:00","created_at":"2023-08-28T04:56:00.000000Z","updated_at":"2023-08-28T04:56:00.000000Z","edited_at":"2024-12-17 22:35:21","source_id":null,"post_id":42815,"is_featured":0,"title":"Yeni bir kavram: Verile\u015ftirme","slider_title":null,"slider_title_2":null,"slider_spot_title":null,"slider_spot_title_2":null,"home_title":null,"sub_title":null,"category_id":73,"description":"DO\u00c7. DR. ADNAN VEYSEL ERTEMEL","content":"<p id=\"isPasted\" style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><strong><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'><br><\/span><\/strong><\/p><p style=\"text-align: right;\"><br><\/p><p style='margin: 0cm 0cm 0.0001pt; line-height: normal; font-size: 15px; font-family: \"Calibri\", sans-serif; text-align: right;'><strong><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>adnan.ertemel@gmail.com<\/span><\/strong><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Verile\u015ftirme (datafication) kavram\u0131, g\u00fcn\u00fcm\u00fcz dijital d\u00fcnyas\u0131nda yeni bir kavram olarak \u00f6ne \u00e7\u0131k\u0131yor. Bu yaz\u0131da, verile\u015ftirme kavram\u0131n\u0131 ele alaca\u011f\u0131z.<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Verile\u015ftirme, ge\u00e7mi\u015fte bili\u015fim teknolojisinin kullan\u0131m\u0131 ya da veri analiziyle iyile\u015ftirme ya da optimizasyon yap\u0131lmas\u0131 s\u00f6z konusu dahi olmayan i\u015flerin veri tabanl\u0131 olarak ve teknolojiden faydalan\u0131larak d\u00f6n\u00fc\u015ft\u00fcr\u00fclmesi veya de\u011fi\u015ftirilmesi s\u00fcrecini ifade ediyor.\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Verile\u015ftirme, insanlar\u0131n i\u015flerini dijitalle\u015ftirerek, verilerin toplanmas\u0131, analizi ve sonu\u00e7lar\u0131n \u00fcretimi i\u00e7in kullan\u0131labilecek hale getirir. Bu, veri odakl\u0131 bir topluma do\u011fru at\u0131lm\u0131\u015f ilk ad\u0131md\u0131r. \u00c7al\u0131\u015fan analiti\u011fi, \u00fcr\u00fcn davran\u0131\u015f analiti\u011fi, ula\u015f\u0131m analiti\u011fi, sa\u011fl\u0131k analiti\u011fi ve benzeri kavramlar verile\u015ftirme mant\u0131\u011f\u0131ndan hareketle geli\u015ftirilmi\u015f m\u00fc\u015fteri odakl\u0131 analitik k\u00fclt\u00fcr\u00fcn farkl\u0131 dallar\u0131d\u0131r. Nesnelerin internet (Internet of Things-IoT) cihazlar\u0131n\u0131n say\u0131s\u0131n\u0131n artmas\u0131, \u015firketlerin g\u00fc\u00e7l\u00fc y\u00f6nlerini, zay\u0131fl\u0131klar\u0131n\u0131, tehditlerini ve f\u0131rsatlar\u0131n\u0131 daha verimli bir \u015fekilde analiz etmelerini sa\u011flayan bir\u00e7ok yeni veri kayna\u011f\u0131 olu\u015fmas\u0131n\u0131 ve verile\u015ftirme s\u00fcrecinin h\u0131zlanmas\u0131n\u0131 sa\u011fl\u0131yor.<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><strong><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u0130\u015eLETMELER \u0130\u00c7\u0130N AVANTAJLARI<\/span><\/strong><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><strong><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/strong><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Verile\u015ftirme, bir\u00e7ok end\u00fcstri ve sekt\u00f6rde farkl\u0131 \u015fekillerde kullan\u0131labilir. \u00d6rne\u011fin, sa\u011fl\u0131k sekt\u00f6r\u00fcnde hastalar\u0131n sa\u011fl\u0131k verileri toplanarak, te\u015fhislerin do\u011frulu\u011funu art\u0131rmak i\u00e7in kullan\u0131labilir. End\u00fcstriyel \u00fcretimde, \u00fcretim hatt\u0131ndaki sens\u00f6rlerin toplad\u0131\u011f\u0131 veriler, \u00fcretim s\u00fcrecindeki aksakl\u0131klar\u0131n belirlenmesi ve giderilmesi i\u00e7in kullan\u0131labilir. Tar\u0131m sekt\u00f6r\u00fcnde ise \u00e7ift\u00e7ilerin tarlalar\u0131nda kulland\u0131klar\u0131 sens\u00f6rlerle toplanan veriler, hasat verimlili\u011fi ve \u00fcr\u00fcn kalitesi hakk\u0131nda \u00f6nemli bilgiler sa\u011flayabilir.<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Verile\u015ftirme, ayn\u0131 zamanda i\u015fletmeler i\u00e7in de \u00f6nemli bir avantaj sa\u011flar. M\u00fc\u015fteri davran\u0131\u015flar\u0131n\u0131n izlenmesi ve analiz edilmesi, i\u015fletmelerin m\u00fc\u015fteri odakl\u0131 stratejiler geli\u015ftirmesine yard\u0131mc\u0131 olabilir. \u00dcretim s\u00fcrecindeki verilerin toplanmas\u0131 ve analizi, i\u015fletmelerin verimlili\u011fi art\u0131rmas\u0131na ve maliyetleri azaltmas\u0131na yard\u0131mc\u0131 olabilir. Ayr\u0131ca, verilerin toplanmas\u0131 ve analizi sayesinde i\u015fletmeler, i\u015f s\u00fcre\u00e7lerindeki aksakl\u0131klar\u0131 ve hatalar\u0131 daha h\u0131zl\u0131 bir \u015fekilde tespit edebilir ve \u00e7\u00f6zebilirler.<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><strong><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>VER\u0130 G\u0130ZL\u0130L\u0130\u011e\u0130 VE G\u00dcVENL\u0130\u011e\u0130<\/span><\/strong><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Verile\u015ftirme, dijital d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecinde \u00f6nemli bir role sahip oldu\u011fu i\u00e7in i\u015fletmelerin bu alana yat\u0131r\u0131m yapmas\u0131 gerekir. Verile\u015ftirme \u015firketlerin operasyonlar\u0131 hakk\u0131nda derinlemesine bilgi sahibi olmalar\u0131n\u0131 sa\u011flar ve i\u015flerini daha verimli ve etkili hale getirir. Bu sayede \u015firketler, sahip olduklar\u0131 kaynaklar\u0131 daha etkili bir \u015fekilde kullanabilirler. \u00d6rne\u011fin, m\u00fc\u015fteri sat\u0131n alma davran\u0131\u015flar\u0131na dayal\u0131 verileri kullanarak, \u015firketler m\u00fc\u015fteri ihtiya\u00e7lar\u0131n\u0131 daha iyi anlayabilir ve \u00fcr\u00fcnlerini buna g\u00f6re pazarlayabilirler. Bu da m\u00fc\u015fteri sadakatini art\u0131rabilir ve daha y\u00fcksek sat\u0131\u015flar\u0131 tetikleyebilir.<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Bununla birlikte verile\u015ftirme, \u015firketlerin i\u015fleri hakk\u0131nda daha fazla bilgi sahibi olmalar\u0131na ra\u011fmen bu bilgiyi do\u011fru bir \u015fekilde analiz edebilmeleri i\u00e7in uygun ara\u00e7lara ihtiya\u00e7lar\u0131 oldu\u011funu da g\u00f6steriyor. Veri analizi becerilerinin ve teknolojik altyap\u0131n\u0131n eksikli\u011fi, bu verilerin etkili bir \u015fekilde kullan\u0131lmas\u0131na engel olabilir. Ayr\u0131ca, \u015firketlerin bu kadar \u00e7ok veriye sahip olmalar\u0131, verilerin gizlili\u011fine ili\u015fkin endi\u015feleri de beraberinde getiriyor. Bu nedenle, \u015firketler, veri gizlili\u011fine ve g\u00fcvenli\u011fine \u00f6zen g\u00f6stermeli ve uygun \u00f6nlemleri alarak, m\u00fc\u015fteri verilerinin korunmas\u0131n\u0131 sa\u011flamal\u0131d\u0131r.<\/span><\/p>","slug":"yeni-bir-kavram-verilestirme","tags":null,"meta_title":null,"meta_description":null,"meta_keywords":null,"news_cover_min":"\/front\/uploads\/blog\/thumbnail\/1693170000LKQwTDR0IZgZXvs.webp","news_cover":null,"news_video_min":null,"news_video":null,"view_count":2112,"cropped_1200x675":null,"user":{"id":27,"name":"ADNAN VEYSEL","surname":"ERTEMEL","email":"doc-dr-adnan-veysel-ertemel@gmail.com","slug":"doc-dr-adnan-veysel-ertemel","avatar":"\/front\/uploads\/avatar\/17336916001r1LpO2XUqa1CPY.webp","status":1,"role":1,"email_verified_at":null,"orde":null,"created_at":"2022-10-24T10:50:02.000000Z","updated_at":"2024-12-18T09:48:24.000000Z","seo_title":null,"seo_description":null},"translations":[{"id":42941,"is_featured":0,"is_amp":0,"is_ads":0,"ads_link":null,"post_id":42815,"locale":"tr","category_id":73,"title":"Yeni bir kavram: Verile\u015ftirme","home_title":null,"sub_title":null,"slider_title":null,"slider_title_2":null,"slider_spot_title":null,"slider_spot_title_2":null,"subtitleuse":0,"description":"DO\u00c7. DR. ADNAN VEYSEL ERTEMEL","content":"<p id=\"isPasted\" style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><strong><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'><br><\/span><\/strong><\/p><p style=\"text-align: right;\"><br><\/p><p style='margin: 0cm 0cm 0.0001pt; line-height: normal; font-size: 15px; font-family: \"Calibri\", sans-serif; text-align: right;'><strong><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>adnan.ertemel@gmail.com<\/span><\/strong><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Verile\u015ftirme (datafication) kavram\u0131, g\u00fcn\u00fcm\u00fcz dijital d\u00fcnyas\u0131nda yeni bir kavram olarak \u00f6ne \u00e7\u0131k\u0131yor. Bu yaz\u0131da, verile\u015ftirme kavram\u0131n\u0131 ele alaca\u011f\u0131z.<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Verile\u015ftirme, ge\u00e7mi\u015fte bili\u015fim teknolojisinin kullan\u0131m\u0131 ya da veri analiziyle iyile\u015ftirme ya da optimizasyon yap\u0131lmas\u0131 s\u00f6z konusu dahi olmayan i\u015flerin veri tabanl\u0131 olarak ve teknolojiden faydalan\u0131larak d\u00f6n\u00fc\u015ft\u00fcr\u00fclmesi veya de\u011fi\u015ftirilmesi s\u00fcrecini ifade ediyor.\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Verile\u015ftirme, insanlar\u0131n i\u015flerini dijitalle\u015ftirerek, verilerin toplanmas\u0131, analizi ve sonu\u00e7lar\u0131n \u00fcretimi i\u00e7in kullan\u0131labilecek hale getirir. Bu, veri odakl\u0131 bir topluma do\u011fru at\u0131lm\u0131\u015f ilk ad\u0131md\u0131r. \u00c7al\u0131\u015fan analiti\u011fi, \u00fcr\u00fcn davran\u0131\u015f analiti\u011fi, ula\u015f\u0131m analiti\u011fi, sa\u011fl\u0131k analiti\u011fi ve benzeri kavramlar verile\u015ftirme mant\u0131\u011f\u0131ndan hareketle geli\u015ftirilmi\u015f m\u00fc\u015fteri odakl\u0131 analitik k\u00fclt\u00fcr\u00fcn farkl\u0131 dallar\u0131d\u0131r. Nesnelerin internet (Internet of Things-IoT) cihazlar\u0131n\u0131n say\u0131s\u0131n\u0131n artmas\u0131, \u015firketlerin g\u00fc\u00e7l\u00fc y\u00f6nlerini, zay\u0131fl\u0131klar\u0131n\u0131, tehditlerini ve f\u0131rsatlar\u0131n\u0131 daha verimli bir \u015fekilde analiz etmelerini sa\u011flayan bir\u00e7ok yeni veri kayna\u011f\u0131 olu\u015fmas\u0131n\u0131 ve verile\u015ftirme s\u00fcrecinin h\u0131zlanmas\u0131n\u0131 sa\u011fl\u0131yor.<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><strong><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u0130\u015eLETMELER \u0130\u00c7\u0130N AVANTAJLARI<\/span><\/strong><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><strong><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/strong><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Verile\u015ftirme, bir\u00e7ok end\u00fcstri ve sekt\u00f6rde farkl\u0131 \u015fekillerde kullan\u0131labilir. \u00d6rne\u011fin, sa\u011fl\u0131k sekt\u00f6r\u00fcnde hastalar\u0131n sa\u011fl\u0131k verileri toplanarak, te\u015fhislerin do\u011frulu\u011funu art\u0131rmak i\u00e7in kullan\u0131labilir. End\u00fcstriyel \u00fcretimde, \u00fcretim hatt\u0131ndaki sens\u00f6rlerin toplad\u0131\u011f\u0131 veriler, \u00fcretim s\u00fcrecindeki aksakl\u0131klar\u0131n belirlenmesi ve giderilmesi i\u00e7in kullan\u0131labilir. Tar\u0131m sekt\u00f6r\u00fcnde ise \u00e7ift\u00e7ilerin tarlalar\u0131nda kulland\u0131klar\u0131 sens\u00f6rlerle toplanan veriler, hasat verimlili\u011fi ve \u00fcr\u00fcn kalitesi hakk\u0131nda \u00f6nemli bilgiler sa\u011flayabilir.<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Verile\u015ftirme, ayn\u0131 zamanda i\u015fletmeler i\u00e7in de \u00f6nemli bir avantaj sa\u011flar. M\u00fc\u015fteri davran\u0131\u015flar\u0131n\u0131n izlenmesi ve analiz edilmesi, i\u015fletmelerin m\u00fc\u015fteri odakl\u0131 stratejiler geli\u015ftirmesine yard\u0131mc\u0131 olabilir. \u00dcretim s\u00fcrecindeki verilerin toplanmas\u0131 ve analizi, i\u015fletmelerin verimlili\u011fi art\u0131rmas\u0131na ve maliyetleri azaltmas\u0131na yard\u0131mc\u0131 olabilir. Ayr\u0131ca, verilerin toplanmas\u0131 ve analizi sayesinde i\u015fletmeler, i\u015f s\u00fcre\u00e7lerindeki aksakl\u0131klar\u0131 ve hatalar\u0131 daha h\u0131zl\u0131 bir \u015fekilde tespit edebilir ve \u00e7\u00f6zebilirler.<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><strong><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>VER\u0130 G\u0130ZL\u0130L\u0130\u011e\u0130 VE G\u00dcVENL\u0130\u011e\u0130<\/span><\/strong><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Verile\u015ftirme, dijital d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecinde \u00f6nemli bir role sahip oldu\u011fu i\u00e7in i\u015fletmelerin bu alana yat\u0131r\u0131m yapmas\u0131 gerekir. Verile\u015ftirme \u015firketlerin operasyonlar\u0131 hakk\u0131nda derinlemesine bilgi sahibi olmalar\u0131n\u0131 sa\u011flar ve i\u015flerini daha verimli ve etkili hale getirir. Bu sayede \u015firketler, sahip olduklar\u0131 kaynaklar\u0131 daha etkili bir \u015fekilde kullanabilirler. \u00d6rne\u011fin, m\u00fc\u015fteri sat\u0131n alma davran\u0131\u015flar\u0131na dayal\u0131 verileri kullanarak, \u015firketler m\u00fc\u015fteri ihtiya\u00e7lar\u0131n\u0131 daha iyi anlayabilir ve \u00fcr\u00fcnlerini buna g\u00f6re pazarlayabilirler. Bu da m\u00fc\u015fteri sadakatini art\u0131rabilir ve daha y\u00fcksek sat\u0131\u015flar\u0131 tetikleyebilir.<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>\u00a0<\/span><\/p><p style='margin-top:0cm;margin-right:0cm;margin-bottom:.0001pt;margin-left:0cm;line-height:normal;font-size:15px;font-family:\"Calibri\",sans-serif;'><span style='font-size:16px;font-family:\"Helvetica\",sans-serif;'>Bununla birlikte verile\u015ftirme, \u015firketlerin i\u015fleri hakk\u0131nda daha fazla bilgi sahibi olmalar\u0131na ra\u011fmen bu bilgiyi do\u011fru bir \u015fekilde analiz edebilmeleri i\u00e7in uygun ara\u00e7lara ihtiya\u00e7lar\u0131 oldu\u011funu da g\u00f6steriyor. Veri analizi becerilerinin ve teknolojik altyap\u0131n\u0131n eksikli\u011fi, bu verilerin etkili bir \u015fekilde kullan\u0131lmas\u0131na engel olabilir. Ayr\u0131ca, \u015firketlerin bu kadar \u00e7ok veriye sahip olmalar\u0131, verilerin gizlili\u011fine ili\u015fkin endi\u015feleri de beraberinde getiriyor. Bu nedenle, \u015firketler, veri gizlili\u011fine ve g\u00fcvenli\u011fine \u00f6zen g\u00f6stermeli ve uygun \u00f6nlemleri alarak, m\u00fc\u015fteri verilerinin korunmas\u0131n\u0131 sa\u011flamal\u0131d\u0131r.<\/span><\/p>","slug":"yeni-bir-kavram-verilestirme","orjinalimage":"\/front\/uploads\/blog\/thumbnail\/1693170000LKQwTDR0IZgZXvs.webp","news_cover_min":"\/front\/uploads\/blog\/thumbnail\/1693170000LKQwTDR0IZgZXvs.webp","news_cover":null,"news_video_min":null,"news_video":null,"cropped_638x552":null,"cropped_310x208":null,"cropped_416x247":null,"cropped_197x247":null,"cropped_416x600":null,"cropped_1200x675":null,"tags":null,"meta_title":null,"meta_description":null,"meta_keywords":null,"view_count":2112,"yt":0,"ytid":"","ytimage":null,"imgdate":"2000-01-01 00:00:00","cuff_cover":null,"cropped_358x214":null,"cropped_842x474":null}]}}