{"status":true,"post":{"id":23113,"user_id":1,"status":1,"type":1,"orde":null,"notification_type":3,"static_post":0,"published_at":"2022-10-24 14:25:03","created_at":"2020-10-01T21:00:00.000000Z","updated_at":"2022-10-24T11:25:03.000000Z","edited_at":"2024-12-17 22:35:21","source_id":null,"post_id":23113,"is_featured":0,"title":"Kolay para kazanmay\u0131 zorla\u015ft\u0131rmam\u0131z, zor para kazanmay\u0131 ise kolayla\u015ft\u0131rmam\u0131z \u015fart!","slider_title":null,"slider_title_2":null,"slider_spot_title":null,"slider_spot_title_2":null,"home_title":null,"sub_title":null,"category_id":73,"description":null,"content":"  \t\t\t\t\t  \t\t\t\t\t<p style=\"text-align: right;\"><span class=\"large\"><strong>HAKAN G\u00dcLDA\u011e<\/strong><\/span><br><span class=\"large\"> <strong><\/strong><\/span><\/p>  <p><span class=\"large\">Yeni Ekonomi Program\u0131 a\u00e7\u0131kland\u0131. YEP, \u00f6nemli bir dok\u00fcman. Kamunun 3 y\u0131l boyunca hedeflerini ve \u00f6nceliklerini ortaya koyuyor. Tabii ki detaylar\u0131yla olmasa bile nereye ne kadar para harcanaca\u011f\u0131n\u0131, kaynaklar\u0131n nereye tahsis edilece\u011fini g\u00f6steriyor. Nihayetinde YEP, T\u00fcrkiye ekonomisinin gelecek 3 y\u0131ll\u0131k yol haritas\u0131d\u0131r. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Hazine ve Maliye Bakan\u0131 Berat Albayrak\u2019\u0131n ge\u00e7en hafta a\u00e7\u0131klad\u0131\u011f\u0131 YEP kamuoyunda etrafl\u0131ca tart\u0131\u015f\u0131ld\u0131. Bu yaz\u0131da detaylar\u0131na girecek de\u011filim. Daha \u00e7ok, yukar\u0131da da belirtti\u011fim gibi \u2018tahsisat\u2019 ile ilgiliyim. Bakan Albayrak YEP\u2019i a\u00e7\u0131klarken, \u201cKaynaklar\u0131 bu yat\u0131r\u0131m alanlar\u0131na y\u00f6nlendirece\u011fiz\u201d dedi\u011fi 6 alan vard\u0131: Sa\u011fl\u0131k, demiryolu, sulama projeleri, yeni OSB\u2019ler, e\u011fitim ve Ar-Ge...<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Bence tercihlerin hepsi de isabetli. Biz gelin bu Eko-Mercek\u2019te Ar-Ge\u2019ye ve yenilik\u00e7ili\u011fe odaklanal\u0131m. \u00c7\u00fcnk\u00fc burada aksayan bir \u015feyler var. T\u00fcrkiye, bir s\u00fcredir Ar-Ge\u2019ye \u00f6nemli yat\u0131r\u0131m yap\u0131yor. Devlet de ge\u00e7mi\u015fe g\u00f6re b\u00fcy\u00fck te\u015fvikler veriyor. <\/span><\/p>  <p><span class=\"large\">Yenilik\u00e7ilik ile ilgili pek \u00e7ok etkinlik d\u00fczenleniyor. Ar-Ge merkezlerinin say\u0131s\u0131 h\u0131zla artarak 1500\u2019e yakla\u015ft\u0131. Ancak gelin g\u00f6r\u00fcn ki, biz Ar-Ge ve yenilik\u00e7ilikte istenilen d\u00fczeye gelemedik. Ge\u00e7en hafta Ticaret Bakan\u0131m\u0131z Ruhsar Pekcan, ihracat\u0131m\u0131zda y\u00fcksek teknolojinin pay\u0131n\u0131n y\u00fczde 3.5 oldu\u011funu a\u00e7\u0131klad\u0131. Demek ki, o cephede de y\u0131llard\u0131r de\u011fi\u015fen bir \u015fey yok...<\/span><br><span class=\"large\"> <strong><\/strong><\/span><br><span class=\"large\"> <strong>MUC\u0130T K\u0130M? <\/strong><\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Gelelim ne yapmam\u0131z gerekti\u011fine... \u00d6ncelikle \u015funu s\u00f6yleyeyim: <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Yenilik\u00e7i olan \u00fclkelerin de firmalar\u0131n da boynuzu kula\u011f\u0131 yok. Onlara da yenilik\u00e7ilik g\u00f6kten inmiyor. Bilinenin aksine yenilik\u00e7ilik\/yenilik birer olgu de\u011fil, birer s\u00fcre\u00e7. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Mesela, BASIC dili <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> 1968 y\u0131l\u0131nda bulundu. Microsoft, 1975 y\u0131l\u0131nda sahiplendi. 1981 y\u0131l\u0131nda Microsoft Seattle Computer Products \u015firketinin zaten yeni bir bulu\u015f olmayan QDOS (Quick and Dirty Operating System) UNIX dilinden birka\u00e7 ilave yaparak MS-DOS ad\u0131yla piyasaya s\u00fcrd\u00fc. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> 1990 ortalar\u0131nda Windows-3 Apple firmas\u0131n\u0131n Macintosh sisteminden adapte edildi. Apple da bunu Xerox\u2019un PARC sisteminden, onlar da PARC\u2019\u0131 1968 y\u0131l\u0131nda yaz\u0131lan GUI sisteminden alm\u0131\u015ft\u0131. Microsoft daha sonra 1972\u2019den kalma Lexitron ve Linolex yaz\u0131l\u0131mlar\u0131ndan ve Wordstar\u2019dan Word\u2019\u00fc, 1978\u2019den kalma VisiCalc ve Lotus\u2019dan Excel\u2019i, University of Illinois taraf\u0131ndan geli\u015ftirilen NCSA Mosaic Web Browser\u2019den de Internet Explorer\u2019\u0131 piyasaya s\u00fcrd\u00fc. \u015eimdi mucit kim? <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Bilinen hikayedir; Apple\u2019\u0131n kurucular\u0131ndan Steve Jobs, Xerox firmas\u0131na yapt\u0131\u011f\u0131 bir ziyarette, Douglas Engelbart\u2019\u0131n 1968 y\u0131l\u0131nda buldu\u011fu \u2018Mouse\u2019 diye bir cihaz\u0131 g\u00f6rd\u00fc. Gerisi tarih... \u015eimdi mucit kim? <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Asl\u0131na bakarsan\u0131z, ne yenili\u011fin ne de yenilik\u00e7ili\u011fin operasyonel bir tan\u0131m\u0131 var. Tan\u0131m bir tarafa, do\u011fru d\u00fcr\u00fcst analiz de edilmemi\u015f durumda bu alan. Yani, konu yenilik\u00e7ilik olunca kimseden \u00e7ok farkl\u0131 bir yerde ba\u015flam\u0131yorsunuz yar\u0131\u015fa. D\u00fcnya \u00fczerinde \u00fcretilmi\u015f birikimlerden hepimiz yararlanabiliyoruz. Mesele iyi \u2018sentez\u2019 yapmakta... Bu s\u00fcre\u00e7 hem bilgi birikimi hem de ileti\u015fim ile oluyor. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> <strong>NEDENLER NE KADAR GE\u00c7ERL\u0130? <\/strong><\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u0130kincisi, neden bu konuda yeterli ba\u015far\u0131y\u0131 yakalayamad\u0131k diye sorunca, yan\u0131tlar genellikle \u2018yetersiz Ar-Ge b\u00fct\u00e7eleri\u2019 oluyor. Oysa bu \u00e7ok do\u011fru de\u011fil. \u0130novasyon ile para aras\u0131nda do\u011frudan bir ili\u015fki kurmak zor. Sadece parayla Ar-Ge olsayd\u0131, ki\u015fi ba\u015f\u0131 y\u0131ll\u0131k 100 bin dolar gelirleriyle baz\u0131 K\u00f6rfez \u00fclkeleri birinci s\u0131ralarda dola\u015f\u0131rd\u0131. \u015e\u00f6yle bir zihninizi yoklay\u0131n. Ki\u015fisel ve ticari ya\u015fam\u0131m\u0131z\u0131 de\u011fi\u015ftiren bir\u00e7ok yenilik neredeyse be\u015f paras\u0131z yenilik\u00e7i taraf\u0131ndan ger\u00e7ekle\u015ftirildi. T\u00fcrkiye, milyarlarca dolar para harcay\u0131p kerameti kendinden menkul in\u015faat projeleri yapabiliyorsa, e\u011fer isterse, Ar-Ge\u2019ye de para bulabilir. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u00dc\u00e7\u00fcnc\u00fcs\u00fc, say\u0131lan nedenler aras\u0131nda yetersiz say\u0131da Ar-Ge kurumlar\u0131 var. Belki d\u00fcn i\u00e7in bu bir yere kadar do\u011fruydu. Ama rakam\u0131 verdim. Ayr\u0131ca temel ara\u015ft\u0131rmalarla y\u00fck\u00fcml\u00fc \u00fcniversitelerimizin ve \u00f6zel sekt\u00f6r Ar-Ge birimlerinin yan\u0131 s\u0131ra bir\u00e7ok da resmi ara\u015ft\u0131rma merkezi var. Bakanl\u0131klarda onlarca enstit\u00fc, d\u00fczinelerle merkezi olan T\u00dcB\u0130TAK var. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Bizde hemen her konuda oldu\u011fu gibi sorun kurum eksikli\u011fi de\u011fil, kurumlar\u0131n i\u015flerini yapmamalar\u0131 ve kurumlar i\u015flerini yaps\u0131nlar diye, yeni kurumlar kurulmas\u0131...<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> <strong>DE\u011e\u0130\u015eT\u0130RMEM\u0130Z GEREKEN NE?<\/strong><\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Ar-Ge\u2019de ve yenilik\u00e7ilikte istedi\u011fimiz \u00f6l\u00e7\u00fcde yol alamam\u0131\u015f olmam\u0131z\u0131n daha ge\u00e7erli nedenleri aras\u0131nda ise \u00f6ncelikle \u00fclkenin mevcut servet olu\u015fturma modeli var. K\u00e2rdan \u00e7ok, rant hesaplar\u0131na dayal\u0131 bu servet birikim modelinden bir t\u00fcrl\u00fc kurtulamad\u0131k. <\/span><br><span class=\"large\"> E\u015fyan\u0131n tabiat\u0131 icab\u0131, sermaye en k\u0131sa zamanda kulland\u0131\u011f\u0131 kaynaklardan en y\u00fcksek geliri ister. K\u0131zsak da bu b\u00f6yle... Ger\u00e7ekle, olguyla kavga etmenin bize faydas\u0131 olmaz. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u00dclkemizde en y\u00fcksek getiriyi ne sa\u011fl\u0131yor, diye sordu\u011fumuzda, de\u011fi\u015fik cevaplar verilebilir. Ama bu cevaplar aras\u0131nda \u2018Ar-Ge ve yenilik\u00e7ilik\u2019 ilk s\u0131ralarda yer almayacakt\u0131r. O zaman ne yap\u0131lacak? <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> A\u00e7\u0131k\u00e7as\u0131, i\u015f \u00f6ncelikle politika \u00fcreticilerine d\u00fc\u015f\u00fcyor. Kolay para kazanmay\u0131 zor, zor para kazanmay\u0131 kolay hale getirecek politikalar yerine, kolay para kazanmay\u0131 kolay k\u0131lan politikalar izlemeye devam etti\u011fimiz s\u00fcrece bunun d\u00fczelmesini beklememek laz\u0131m. Bu bir...<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Egemen servet yaratma modelimizin bir di\u011fer \u00f6zelli\u011fi de, rekabeti bol d\u0131\u015f pazarlar yerine i\u00e7 pazarlardan getiri elde etmektir. Evet, ihracat\u00e7\u0131lar\u0131m\u0131z son 20 y\u0131lda \u00e7ok \u00f6nemli ba\u015far\u0131lara imza att\u0131. \u0130hracat yapmad\u0131k \u00fclke b\u0131rakm\u0131yoruz. Ama gelgelelim, \u00fclkemizin ortalama 1 kilograml\u0131k ihracat\u0131 1.20 ile 1.30 dolar aras\u0131nda gidip geliyor, kurlar\u0131n seyrine g\u00f6re... Bu rakam, bize \u2018katma de\u011fer\u2019 de\u011fil, h\u00e2l\u00e2 ve h\u00e2l\u00e2 \u00f6zellikle Euro ve dolara oranla elde edilenden daha ucuz olan \u2018ter\u2019, yani \u2018emek\u2019 ihra\u00e7 etti\u011fimizi g\u00f6sterir. Bunun da de\u011fi\u015fmesi laz\u0131m. Bu da iki...<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Cari a\u00e7\u0131\u011f\u0131 \u2018kur\u2019 \u00e7\u00f6zmez...<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Ar-Ge\u2019den sonu\u00e7 almak, yenilik\u00e7i bir \u00fclke olabilmek i\u00e7in yap\u0131lacak i\u015f, \u00f6ncelikle para kazanman\u0131n yolunu de\u011fi\u015ftirmek. \u2018K\u00fclt\u00fcrel\u2019 nedenleri bir tarafa b\u0131rak\u0131yorum. \u0130\u015f d\u00fcnyam\u0131z\u0131n \u2018icat \u00e7\u0131karmakla\u2019 pek ilgilenmemesinin, yeni alanlara y\u00f6nelmemesinin temelinde de \u2018nereden para kazan\u0131ld\u0131\u011f\u0131\u2019 var. \u0130\u015f d\u00fcnyam\u0131z\u0131n risk i\u015ftah\u0131n\u0131n olmamas\u0131, risk sermayesinin yoklu\u011fu gibi etmenler bug\u00fcnk\u00fc servet biriktirme modelinin sebepleri de\u011fil, sonu\u00e7lar\u0131...<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u2018Yeni ekonomi\u2019 istiyorsak, \u2018stratejik d\u00f6n\u00fc\u015f\u00fcm\u2019 pe\u015findeysek, ekonomimizi yeni d\u00f6nemde yepyeni bir yola sokmak durumunday\u0131z. Makro d\u00fczeyde zor para kazanmay\u0131 kolay k\u0131lmak yerine, kolay para kazanmay\u0131 zorla\u015ft\u0131rmazsak, ne \u2018hard\u2019 ne de \u2018soft\u2019 teknolojide kimse yenilik\u00e7ilik ile u\u011fra\u015f\u0131p risk almaz. Verilen Ar-Ge destekleri de amac\u0131na ula\u015famaz.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u0130\u015f d\u00fcnyam\u0131z\u0131 b\u0131kt\u0131ran \u2018d\u00f6viz\u2019 dalgalanmalar\u0131n\u0131 art\u0131ran, ekonomimizde k\u0131r\u0131lganl\u0131k yaratan, s\u00f6z\u00fcn \u00f6z\u00fc T\u00fcrkiye ekonomisinin en temel meselesi \u2019cari a\u00e7\u0131\u011f\u0131 \u2018kur\u2019 de\u011fil, yenilik\u00e7ilik kapatacak. Ar-Ge\u2019ye dayal\u0131 katma de\u011ferli, y\u00fcksek teknolojili \u00fcr\u00fcnleri t\u00fcm d\u00fcnyaya satarak cari a\u00e7\u0131\u011f\u0131m\u0131z\u0131 s\u00fcrd\u00fcr\u00fclebilir cari fazlaya d\u00f6n\u00fc\u015ft\u00fcrece\u011fiz.<\/span><\/p>  \t\t\t\t","slug":"kolay-para-kazanmayi-zorlastirmamiz-zor-para-kazanmayi-ise-kolaylastirmamiz-sart","tags":"K\u00f6\u015fe Yaz\u0131s\u0131","meta_title":"Kolay para kazanmay\u0131 zorla\u015ft\u0131rmam\u0131z, zor para kazanmay\u0131 ise kolayla\u015ft\u0131rmam\u0131z \u015fart!","meta_description":"HAKAN G\u00dcLDA\u011e","meta_keywords":"K\u00f6\u015fe Yaz\u0131s\u0131","news_cover_min":null,"news_cover":null,"news_video_min":null,"news_video":null,"view_count":1080,"cropped_1200x675":null,"user":{"id":1,"name":"HAKAN","surname":"G\u00dcLDA\u011e","email":"uakisik@eronat.com.tr","slug":"hakan-guldag","avatar":"\/front\/uploads\/avatar\/1733691600kKPzKvWx8Xpxx9n.webp","status":1,"role":1,"email_verified_at":null,"orde":null,"created_at":"2022-09-15T09:39:41.000000Z","updated_at":"2024-12-18T14:51:32.000000Z","seo_title":null,"seo_description":null},"translations":[{"id":23212,"is_featured":0,"is_amp":0,"is_ads":0,"ads_link":null,"post_id":23113,"locale":"tr","category_id":73,"title":"Kolay para kazanmay\u0131 zorla\u015ft\u0131rmam\u0131z, zor para kazanmay\u0131 ise kolayla\u015ft\u0131rmam\u0131z \u015fart!","home_title":null,"sub_title":null,"slider_title":null,"slider_title_2":null,"slider_spot_title":null,"slider_spot_title_2":null,"subtitleuse":0,"description":null,"content":"  \t\t\t\t\t  \t\t\t\t\t<p style=\"text-align: right;\"><span class=\"large\"><strong>HAKAN G\u00dcLDA\u011e<\/strong><\/span><br><span class=\"large\"> <strong><\/strong><\/span><\/p>  <p><span class=\"large\">Yeni Ekonomi Program\u0131 a\u00e7\u0131kland\u0131. YEP, \u00f6nemli bir dok\u00fcman. Kamunun 3 y\u0131l boyunca hedeflerini ve \u00f6nceliklerini ortaya koyuyor. Tabii ki detaylar\u0131yla olmasa bile nereye ne kadar para harcanaca\u011f\u0131n\u0131, kaynaklar\u0131n nereye tahsis edilece\u011fini g\u00f6steriyor. Nihayetinde YEP, T\u00fcrkiye ekonomisinin gelecek 3 y\u0131ll\u0131k yol haritas\u0131d\u0131r. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Hazine ve Maliye Bakan\u0131 Berat Albayrak\u2019\u0131n ge\u00e7en hafta a\u00e7\u0131klad\u0131\u011f\u0131 YEP kamuoyunda etrafl\u0131ca tart\u0131\u015f\u0131ld\u0131. Bu yaz\u0131da detaylar\u0131na girecek de\u011filim. Daha \u00e7ok, yukar\u0131da da belirtti\u011fim gibi \u2018tahsisat\u2019 ile ilgiliyim. Bakan Albayrak YEP\u2019i a\u00e7\u0131klarken, \u201cKaynaklar\u0131 bu yat\u0131r\u0131m alanlar\u0131na y\u00f6nlendirece\u011fiz\u201d dedi\u011fi 6 alan vard\u0131: Sa\u011fl\u0131k, demiryolu, sulama projeleri, yeni OSB\u2019ler, e\u011fitim ve Ar-Ge...<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Bence tercihlerin hepsi de isabetli. Biz gelin bu Eko-Mercek\u2019te Ar-Ge\u2019ye ve yenilik\u00e7ili\u011fe odaklanal\u0131m. \u00c7\u00fcnk\u00fc burada aksayan bir \u015feyler var. T\u00fcrkiye, bir s\u00fcredir Ar-Ge\u2019ye \u00f6nemli yat\u0131r\u0131m yap\u0131yor. Devlet de ge\u00e7mi\u015fe g\u00f6re b\u00fcy\u00fck te\u015fvikler veriyor. <\/span><\/p>  <p><span class=\"large\">Yenilik\u00e7ilik ile ilgili pek \u00e7ok etkinlik d\u00fczenleniyor. Ar-Ge merkezlerinin say\u0131s\u0131 h\u0131zla artarak 1500\u2019e yakla\u015ft\u0131. Ancak gelin g\u00f6r\u00fcn ki, biz Ar-Ge ve yenilik\u00e7ilikte istenilen d\u00fczeye gelemedik. Ge\u00e7en hafta Ticaret Bakan\u0131m\u0131z Ruhsar Pekcan, ihracat\u0131m\u0131zda y\u00fcksek teknolojinin pay\u0131n\u0131n y\u00fczde 3.5 oldu\u011funu a\u00e7\u0131klad\u0131. Demek ki, o cephede de y\u0131llard\u0131r de\u011fi\u015fen bir \u015fey yok...<\/span><br><span class=\"large\"> <strong><\/strong><\/span><br><span class=\"large\"> <strong>MUC\u0130T K\u0130M? <\/strong><\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Gelelim ne yapmam\u0131z gerekti\u011fine... \u00d6ncelikle \u015funu s\u00f6yleyeyim: <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Yenilik\u00e7i olan \u00fclkelerin de firmalar\u0131n da boynuzu kula\u011f\u0131 yok. Onlara da yenilik\u00e7ilik g\u00f6kten inmiyor. Bilinenin aksine yenilik\u00e7ilik\/yenilik birer olgu de\u011fil, birer s\u00fcre\u00e7. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Mesela, BASIC dili <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> 1968 y\u0131l\u0131nda bulundu. Microsoft, 1975 y\u0131l\u0131nda sahiplendi. 1981 y\u0131l\u0131nda Microsoft Seattle Computer Products \u015firketinin zaten yeni bir bulu\u015f olmayan QDOS (Quick and Dirty Operating System) UNIX dilinden birka\u00e7 ilave yaparak MS-DOS ad\u0131yla piyasaya s\u00fcrd\u00fc. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> 1990 ortalar\u0131nda Windows-3 Apple firmas\u0131n\u0131n Macintosh sisteminden adapte edildi. Apple da bunu Xerox\u2019un PARC sisteminden, onlar da PARC\u2019\u0131 1968 y\u0131l\u0131nda yaz\u0131lan GUI sisteminden alm\u0131\u015ft\u0131. Microsoft daha sonra 1972\u2019den kalma Lexitron ve Linolex yaz\u0131l\u0131mlar\u0131ndan ve Wordstar\u2019dan Word\u2019\u00fc, 1978\u2019den kalma VisiCalc ve Lotus\u2019dan Excel\u2019i, University of Illinois taraf\u0131ndan geli\u015ftirilen NCSA Mosaic Web Browser\u2019den de Internet Explorer\u2019\u0131 piyasaya s\u00fcrd\u00fc. \u015eimdi mucit kim? <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Bilinen hikayedir; Apple\u2019\u0131n kurucular\u0131ndan Steve Jobs, Xerox firmas\u0131na yapt\u0131\u011f\u0131 bir ziyarette, Douglas Engelbart\u2019\u0131n 1968 y\u0131l\u0131nda buldu\u011fu \u2018Mouse\u2019 diye bir cihaz\u0131 g\u00f6rd\u00fc. Gerisi tarih... \u015eimdi mucit kim? <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Asl\u0131na bakarsan\u0131z, ne yenili\u011fin ne de yenilik\u00e7ili\u011fin operasyonel bir tan\u0131m\u0131 var. Tan\u0131m bir tarafa, do\u011fru d\u00fcr\u00fcst analiz de edilmemi\u015f durumda bu alan. Yani, konu yenilik\u00e7ilik olunca kimseden \u00e7ok farkl\u0131 bir yerde ba\u015flam\u0131yorsunuz yar\u0131\u015fa. D\u00fcnya \u00fczerinde \u00fcretilmi\u015f birikimlerden hepimiz yararlanabiliyoruz. Mesele iyi \u2018sentez\u2019 yapmakta... Bu s\u00fcre\u00e7 hem bilgi birikimi hem de ileti\u015fim ile oluyor. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> <strong>NEDENLER NE KADAR GE\u00c7ERL\u0130? <\/strong><\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u0130kincisi, neden bu konuda yeterli ba\u015far\u0131y\u0131 yakalayamad\u0131k diye sorunca, yan\u0131tlar genellikle \u2018yetersiz Ar-Ge b\u00fct\u00e7eleri\u2019 oluyor. Oysa bu \u00e7ok do\u011fru de\u011fil. \u0130novasyon ile para aras\u0131nda do\u011frudan bir ili\u015fki kurmak zor. Sadece parayla Ar-Ge olsayd\u0131, ki\u015fi ba\u015f\u0131 y\u0131ll\u0131k 100 bin dolar gelirleriyle baz\u0131 K\u00f6rfez \u00fclkeleri birinci s\u0131ralarda dola\u015f\u0131rd\u0131. \u015e\u00f6yle bir zihninizi yoklay\u0131n. Ki\u015fisel ve ticari ya\u015fam\u0131m\u0131z\u0131 de\u011fi\u015ftiren bir\u00e7ok yenilik neredeyse be\u015f paras\u0131z yenilik\u00e7i taraf\u0131ndan ger\u00e7ekle\u015ftirildi. T\u00fcrkiye, milyarlarca dolar para harcay\u0131p kerameti kendinden menkul in\u015faat projeleri yapabiliyorsa, e\u011fer isterse, Ar-Ge\u2019ye de para bulabilir. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u00dc\u00e7\u00fcnc\u00fcs\u00fc, say\u0131lan nedenler aras\u0131nda yetersiz say\u0131da Ar-Ge kurumlar\u0131 var. Belki d\u00fcn i\u00e7in bu bir yere kadar do\u011fruydu. Ama rakam\u0131 verdim. Ayr\u0131ca temel ara\u015ft\u0131rmalarla y\u00fck\u00fcml\u00fc \u00fcniversitelerimizin ve \u00f6zel sekt\u00f6r Ar-Ge birimlerinin yan\u0131 s\u0131ra bir\u00e7ok da resmi ara\u015ft\u0131rma merkezi var. Bakanl\u0131klarda onlarca enstit\u00fc, d\u00fczinelerle merkezi olan T\u00dcB\u0130TAK var. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Bizde hemen her konuda oldu\u011fu gibi sorun kurum eksikli\u011fi de\u011fil, kurumlar\u0131n i\u015flerini yapmamalar\u0131 ve kurumlar i\u015flerini yaps\u0131nlar diye, yeni kurumlar kurulmas\u0131...<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> <strong>DE\u011e\u0130\u015eT\u0130RMEM\u0130Z GEREKEN NE?<\/strong><\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Ar-Ge\u2019de ve yenilik\u00e7ilikte istedi\u011fimiz \u00f6l\u00e7\u00fcde yol alamam\u0131\u015f olmam\u0131z\u0131n daha ge\u00e7erli nedenleri aras\u0131nda ise \u00f6ncelikle \u00fclkenin mevcut servet olu\u015fturma modeli var. K\u00e2rdan \u00e7ok, rant hesaplar\u0131na dayal\u0131 bu servet birikim modelinden bir t\u00fcrl\u00fc kurtulamad\u0131k. <\/span><br><span class=\"large\"> E\u015fyan\u0131n tabiat\u0131 icab\u0131, sermaye en k\u0131sa zamanda kulland\u0131\u011f\u0131 kaynaklardan en y\u00fcksek geliri ister. K\u0131zsak da bu b\u00f6yle... Ger\u00e7ekle, olguyla kavga etmenin bize faydas\u0131 olmaz. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u00dclkemizde en y\u00fcksek getiriyi ne sa\u011fl\u0131yor, diye sordu\u011fumuzda, de\u011fi\u015fik cevaplar verilebilir. Ama bu cevaplar aras\u0131nda \u2018Ar-Ge ve yenilik\u00e7ilik\u2019 ilk s\u0131ralarda yer almayacakt\u0131r. O zaman ne yap\u0131lacak? <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> A\u00e7\u0131k\u00e7as\u0131, i\u015f \u00f6ncelikle politika \u00fcreticilerine d\u00fc\u015f\u00fcyor. Kolay para kazanmay\u0131 zor, zor para kazanmay\u0131 kolay hale getirecek politikalar yerine, kolay para kazanmay\u0131 kolay k\u0131lan politikalar izlemeye devam etti\u011fimiz s\u00fcrece bunun d\u00fczelmesini beklememek laz\u0131m. Bu bir...<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Egemen servet yaratma modelimizin bir di\u011fer \u00f6zelli\u011fi de, rekabeti bol d\u0131\u015f pazarlar yerine i\u00e7 pazarlardan getiri elde etmektir. Evet, ihracat\u00e7\u0131lar\u0131m\u0131z son 20 y\u0131lda \u00e7ok \u00f6nemli ba\u015far\u0131lara imza att\u0131. \u0130hracat yapmad\u0131k \u00fclke b\u0131rakm\u0131yoruz. Ama gelgelelim, \u00fclkemizin ortalama 1 kilograml\u0131k ihracat\u0131 1.20 ile 1.30 dolar aras\u0131nda gidip geliyor, kurlar\u0131n seyrine g\u00f6re... Bu rakam, bize \u2018katma de\u011fer\u2019 de\u011fil, h\u00e2l\u00e2 ve h\u00e2l\u00e2 \u00f6zellikle Euro ve dolara oranla elde edilenden daha ucuz olan \u2018ter\u2019, yani \u2018emek\u2019 ihra\u00e7 etti\u011fimizi g\u00f6sterir. Bunun da de\u011fi\u015fmesi laz\u0131m. Bu da iki...<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Cari a\u00e7\u0131\u011f\u0131 \u2018kur\u2019 \u00e7\u00f6zmez...<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Ar-Ge\u2019den sonu\u00e7 almak, yenilik\u00e7i bir \u00fclke olabilmek i\u00e7in yap\u0131lacak i\u015f, \u00f6ncelikle para kazanman\u0131n yolunu de\u011fi\u015ftirmek. \u2018K\u00fclt\u00fcrel\u2019 nedenleri bir tarafa b\u0131rak\u0131yorum. \u0130\u015f d\u00fcnyam\u0131z\u0131n \u2018icat \u00e7\u0131karmakla\u2019 pek ilgilenmemesinin, yeni alanlara y\u00f6nelmemesinin temelinde de \u2018nereden para kazan\u0131ld\u0131\u011f\u0131\u2019 var. \u0130\u015f d\u00fcnyam\u0131z\u0131n risk i\u015ftah\u0131n\u0131n olmamas\u0131, risk sermayesinin yoklu\u011fu gibi etmenler bug\u00fcnk\u00fc servet biriktirme modelinin sebepleri de\u011fil, sonu\u00e7lar\u0131...<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u2018Yeni ekonomi\u2019 istiyorsak, \u2018stratejik d\u00f6n\u00fc\u015f\u00fcm\u2019 pe\u015findeysek, ekonomimizi yeni d\u00f6nemde yepyeni bir yola sokmak durumunday\u0131z. Makro d\u00fczeyde zor para kazanmay\u0131 kolay k\u0131lmak yerine, kolay para kazanmay\u0131 zorla\u015ft\u0131rmazsak, ne \u2018hard\u2019 ne de \u2018soft\u2019 teknolojide kimse yenilik\u00e7ilik ile u\u011fra\u015f\u0131p risk almaz. Verilen Ar-Ge destekleri de amac\u0131na ula\u015famaz.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u0130\u015f d\u00fcnyam\u0131z\u0131 b\u0131kt\u0131ran \u2018d\u00f6viz\u2019 dalgalanmalar\u0131n\u0131 art\u0131ran, ekonomimizde k\u0131r\u0131lganl\u0131k yaratan, s\u00f6z\u00fcn \u00f6z\u00fc T\u00fcrkiye ekonomisinin en temel meselesi \u2019cari a\u00e7\u0131\u011f\u0131 \u2018kur\u2019 de\u011fil, yenilik\u00e7ilik kapatacak. Ar-Ge\u2019ye dayal\u0131 katma de\u011ferli, y\u00fcksek teknolojili \u00fcr\u00fcnleri t\u00fcm d\u00fcnyaya satarak cari a\u00e7\u0131\u011f\u0131m\u0131z\u0131 s\u00fcrd\u00fcr\u00fclebilir cari fazlaya d\u00f6n\u00fc\u015ft\u00fcrece\u011fiz.<\/span><\/p>  \t\t\t\t","slug":"kolay-para-kazanmayi-zorlastirmamiz-zor-para-kazanmayi-ise-kolaylastirmamiz-sart","orjinalimage":null,"news_cover_min":null,"news_cover":null,"news_video_min":null,"news_video":null,"cropped_638x552":null,"cropped_310x208":null,"cropped_416x247":null,"cropped_197x247":null,"cropped_416x600":null,"cropped_1200x675":null,"tags":"K\u00f6\u015fe Yaz\u0131s\u0131","meta_title":"Kolay para kazanmay\u0131 zorla\u015ft\u0131rmam\u0131z, zor para kazanmay\u0131 ise kolayla\u015ft\u0131rmam\u0131z \u015fart!","meta_description":"HAKAN G\u00dcLDA\u011e","meta_keywords":"K\u00f6\u015fe Yaz\u0131s\u0131","view_count":1080,"yt":0,"ytid":"","ytimage":null,"imgdate":"2000-01-01 00:00:00","cuff_cover":null,"cropped_358x214":null,"cropped_842x474":null}]}}