{"status":true,"post":{"id":23439,"user_id":25,"status":1,"type":1,"orde":null,"notification_type":3,"static_post":0,"published_at":"2022-10-24 14:29:14","created_at":"2020-11-05T21:00:00.000000Z","updated_at":"2022-10-24T11:29:14.000000Z","edited_at":"2024-12-17 22:35:21","source_id":null,"post_id":23439,"is_featured":0,"title":"Faaliyet alan\u0131n\u0131z\u0131 daralt\u0131n ve tek bir konuda iddial\u0131 olun!","slider_title":null,"slider_title_2":null,"slider_spot_title":null,"slider_spot_title_2":null,"home_title":null,"sub_title":null,"category_id":73,"description":null,"content":"  \t\t\t\t\t  \t\t\t\t\t<p style=\"text-align: right;\"><span class=\"large\"><strong>SAL\u0130H KESK\u0130N<\/strong><\/span><br><span class=\"large\"> <strong>www.inovasyonuzmani.com<\/strong><\/span><\/p>  <p><span class=\"large\">B\u00fcy\u00fcyen firmalar\u0131n \u00f6zelliklerine \u0131\u015f\u0131k tuttu\u011fumuzda g\u00f6rd\u00fc\u011f\u00fcm\u00fcz, bu firmalar\u0131n tek bir konuya odaklanm\u0131\u015f ve o konuda d\u00fcnyan\u0131n en iyisi olmay\u0131 kafalar\u0131na koymu\u015f olmalar\u0131d\u0131r. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Bu nedenle piyasa filozoflar\u0131, iki bile de\u011fil, sadece tek bir konuda iddial\u0131 olunmas\u0131n\u0131 ve ilgili konunun di\u011ferleri taraf\u0131ndan ula\u015f\u0131lamaz ya da bir s\u00fcre sonra rekabetten vazge\u00e7irecek \u00f6zellikte olmas\u0131n\u0131 sal\u0131k verir. Bu \u00f6nerinin hem yerli hem de yabanc\u0131 firmalar\u0131 ba\u015far\u0131ya g\u00f6t\u00fcrd\u00fc\u011f\u00fcn\u00fc do\u011frulayacak \u00e7ok say\u0131da \u00f6rnek vermek m\u00fcmk\u00fcn.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> amazon.com, \u00fcst\u00fcnl\u00fc\u011f\u00fcn\u00fc pazarlamada kulland\u0131\u011f\u0131 inovatif modellere bor\u00e7lu.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Hopi, \u00fclkemizdeki mobil \u00f6deme sistemleri aras\u0131nda \u00f6ne \u00e7\u0131k\u0131yor. En ba\u015f\u0131ndan beri iddial\u0131 oldu\u011fu bu konuya y\u00f6nelik ciddi yat\u0131r\u0131mlar yapt\u0131\u011f\u0131n\u0131 s\u00f6yleyebiliriz.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> McDonalds, pratik ve h\u0131zl\u0131 serviste d\u00fcnya birincisi. En son, kasadaki 45 saniyeyi m\u00fc\u015fterileri i\u00e7in \u00f6zel bir ana d\u00f6n\u00fc\u015ft\u00fcrmeyi hedeflediklerini a\u00e7\u0131klad\u0131.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Dominos\u2019un iddias\u0131, \u2018zaman\u0131nda teslimat\u2019. \u0130ddias\u0131n\u0131 ger\u00e7ekle\u015ftiremezse teslim etti\u011fi \u00fcr\u00fcnler i\u00e7in \u00fccret talep etmeyece\u011fini taahh\u00fct ediyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Tchibo, kahve markas\u0131 oldu\u011fu halde cirosunun b\u00fcy\u00fck k\u0131sm\u0131n\u0131, her hafta yeniledi\u011fi bu s\u00fcrpriz \u00fcr\u00fcnlerden elde ediyor. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Tata, d\u00fc\u015f\u00fck gelire sahip grubun dahi alabilece\u011fi \u00fccretlerde araba satt\u0131\u011f\u0131n\u0131 iddia ediyor ve bu iddias\u0131n\u0131 yerine getiriyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> UPS, ilk kez \u2018ki\u015fiye teslim\u2019 slogan\u0131yla dikkatleri \u00fczerine \u00e7ekti. Lojistikte yeni i\u015f modellerinin ilk \u00fcreticisi olarak biliniyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Walmart, m\u00fc\u015fteri ili\u015fkilerinde farkl\u0131la\u015fma konusunda rakip tan\u0131mad\u0131\u011f\u0131n\u0131 iddia ediyor ve ma\u011faza al\u0131\u015fveri\u015fini bir deneyime d\u00f6n\u00fc\u015ft\u00fcrmeyi kafas\u0131na koymu\u015f durumda.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> 3M, \u00e7al\u0131\u015fanlar\u0131na sundu\u011fu serbestlikleriyle me\u015fhur. \u0130nsan kaynaklar\u0131nda zay\u0131f olan firmalar\u0131m\u0131z\u0131n iyi ara\u015ft\u0131rmas\u0131 gereken bir firma.<\/span><br><span class=\"large\"> Dell, direkt m\u00fc\u015fteriye ula\u015fma, yani arac\u0131y\u0131 ortadan kald\u0131rma \u00fczerinde bir fark\u0131ndal\u0131k geli\u015ftirerek marka olmay\u0131 ba\u015farm\u0131\u015f bir firma.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Avon, zincir sistem sat\u0131\u015f modelinin d\u00fcnyadaki ilklerinden biri ve m\u00fc\u015fterileriyle s\u00fcrekli bir araya gelerek farkl\u0131la\u015fan bir marka. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> John Deere, daha \u00e7ok tar\u0131m makinalar\u0131 \u00f6zelinde \u00fcretti\u011fi \u00fcr\u00fcn ve hizmetlerini m\u00fc\u015fteri ihtiya\u00e7lar\u0131na g\u00f6re yenileyip onlar\u0131n ilave isteklerini ke\u015ffeden ve \u00fcr\u00fcne d\u00f6n\u00fc\u015ft\u00fcren ba\u015far\u0131l\u0131 bir marka.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> IBM, m\u00fc\u015fterilerinin bug\u00fcnk\u00fc ihtiya\u00e7lar\u0131n\u0131 de\u011fil, yar\u0131n do\u011fabilecek muhtemel istek ve ihtiya\u00e7lar\u0131n\u0131 bulmaya odaklan\u0131yor. \u0130ddias\u0131, m\u00fc\u015fterinin hen\u00fcz kar\u015f\u0131lanmam\u0131\u015f ihtiya\u00e7lar\u0131n\u0131 ke\u015ffetmek.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Ye\u015fim Tekstil, m\u00fc\u015fteriyle olan t\u00fcm s\u00fcre\u00e7leri basitle\u015ftirmek i\u00e7in kulland\u0131\u011f\u0131 sistemlerle \u00f6nemli maliyet avantajlar\u0131 elde etmi\u015f durumda.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Zara, tedarik zinciri konusunda sekt\u00f6r\u00fcn\u00fcn en iddial\u0131 firmas\u0131.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Body Shop, \u00fcr\u00fcnlerinde hayvansal katk\u0131 kullanmad\u0131\u011f\u0131n\u0131 iddia ederek, sadece \u00fcr\u00fcn sat\u0131\u015f\u0131 yapan bir firma de\u011fil, ayn\u0131 zamanda bu konularda \u00e7ok hassas olan bir firma olarak alg\u0131lanmay\u0131 ba\u015fard\u0131.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Bitcoin, farkl\u0131 tipteki i\u015f ortakl\u0131klar\u0131 ile m\u00fc\u015fterilerine ula\u015facak farkl\u0131 yap\u0131 kurma \u00fczerine h\u0131zla b\u00fcy\u00fcmeye devam ediyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Boyner, reklam ve tan\u0131t\u0131mda farkl\u0131la\u015fma konusunda rakiplerinden s\u0131yr\u0131l\u0131yor. Tekstil \u00fcr\u00fcnlerinin perakende sat\u0131\u015f\u0131nda bir\u00e7ok yenili\u011fi ilk kez yapan firman\u0131n Ar-Ge birimi, ilkleri ortaya \u00e7\u0131karmak i\u00e7in var g\u00fcc\u00fcyle \u00e7al\u0131\u015f\u0131yor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Zeki Triko, markala\u015fma konusunda ilgin\u00e7 inovasyonlar yap\u0131yor ve bu konuda \u00f6rnek al\u0131nan firmalar aras\u0131ndaki yerini koruyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> WhatsApp\u2019\u0131n finansman ve \u00f6deme ko\u015fullar\u0131nda sundu\u011fu kolayl\u0131k a\u00e7\u0131s\u0131ndan d\u00fcnyada rakibi yok gibi. Gelecekte de\u011fi\u015fir mi bilmiyoruz, ancak bu zamana kadarki iddias\u0131 ve odakland\u0131\u011f\u0131 konu, para almadan insanlara hizmet etmek.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Ar\u00e7elik, servis konusunda olduk\u00e7a iddial\u0131 bir marka ve yan sanayisi de olduk\u00e7a geli\u015fmi\u015f durumda. Markan\u0131n m\u00fc\u015fterisi, \u00fcr\u00fcnlerle ilgili bir sorun oldu\u011funda k\u0131sa s\u00fcre i\u00e7inde \u00e7\u00f6z\u00fcm hizmeti alaca\u011f\u0131n\u0131 biliyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u00dclker, da\u011f\u0131t\u0131m a\u011f\u0131 \u00e7ok g\u00fc\u00e7l\u00fc bir firma. Hatta bug\u00fcnk\u00fc \u00fcr\u00fcn \u00e7e\u015fitlili\u011fini, da\u011f\u0131t\u0131m a\u011f\u0131n\u0131n b\u00fcy\u00fckl\u00fc\u011f\u00fcne bor\u00e7lu.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Toyota, kalitede olduk\u00e7a iddial\u0131. Sloganlar\u0131 h\u00e2l\u00e2 \u2018yolda kalmaz!\u2019. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Caterpillar, i\u015f makinalar\u0131 markas\u0131 olarak fonksiyonellikte bir numara olmay\u0131 kimseye kapt\u0131rmaz.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Yemek Sepeti, hizmette birincili\u011fe oynamay\u0131 kafaya koymu\u015f bir firma ve yeni atraksiyonlar\u0131yla da bu iddias\u0131n\u0131 g\u00fc\u00e7lendirmeye devam ediyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Vitra, \u00f6rne\u011fi olmayan tasar\u0131mlar yap\u0131yor ve yapaca\u011f\u0131n\u0131 iddia ediyor. Ald\u0131\u011f\u0131 \u00f6d\u00fcllerle de bu iddias\u0131n\u0131 tescilliyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Tesla\u2019n\u0131n teknolojik \u00f6nc\u00fcl\u00fc\u011f\u00fc a\u00e7\u0131k ara devam ediyor. Kimsenin yapmad\u0131\u011f\u0131n\u0131 yapmak, firman\u0131n as\u0131l iddias\u0131.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Alibaba, \u00fcr\u00fcn \u00e7e\u015fidi \u00e7oklu\u011fu noktas\u0131nda a\u00e7\u0131k ara d\u00fcnya lideri say\u0131l\u0131yor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Xerox, yaz\u0131c\u0131 ve fotokopi makinalar\u0131na verdi\u011fi uzun s\u00fcreli garantisiyle rakiplerini olduk\u00e7a gerilerde b\u0131rak\u0131yor. \u00dcr\u00fcnlerini kiralama modeliyle piyasaya s\u00fcrmesi ise neredeyse bu sekt\u00f6rde bir ilk say\u0131l\u0131yor. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Apple, \u015fu an d\u00fcnyan\u0131n en b\u00fcy\u00fck firmas\u0131. Odakland\u0131\u011f\u0131 as\u0131l konu \u2018\u00fcr\u00fcn geli\u015ftirme\u2019 olan firma, daha uzun bir s\u00fcre bu konuda bir numara olmay\u0131 s\u00fcrd\u00fcrece\u011fe benziyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u00c7ok daha fazla uzat\u0131labilecek bu listede yer alan markalar\u0131n ortak \u00f6zelli\u011fi, sekt\u00f6rlerinin bir numaras\u0131 olmalar\u0131. Odakland\u0131klar\u0131 konular, ayn\u0131 zamanda en iddial\u0131 olduklar\u0131 konular anlam\u0131na da geliyor. Siz de alan\u0131n\u0131zda en iyi olmak istiyorsan\u0131z en iyi oldu\u011funuz ya da olabilece\u011finiz konuyu bulun ve bu konuda ortaya bir iddia koyun. Aksi durumda belli bir b\u00fcy\u00fckl\u00fc\u011f\u00fc a\u015fma \u015fans\u0131n\u0131z yok.<\/span><\/p>  \t\t\t\t","slug":"faaliyet-alaninizi-daraltin-ve-tek-bir-konuda-iddiali-olun","tags":"K\u00f6\u015fe Yaz\u0131s\u0131","meta_title":"Faaliyet alan\u0131n\u0131z\u0131 daralt\u0131n ve tek bir konuda iddial\u0131 olun!","meta_description":"SAL\u0130H KESK\u0130N","meta_keywords":"K\u00f6\u015fe Yaz\u0131s\u0131","news_cover_min":null,"news_cover":null,"news_video_min":null,"news_video":null,"view_count":1119,"cropped_1200x675":null,"user":{"id":25,"name":"SAL\u0130H","surname":"KESK\u0130N","email":"salih-keskin@gmail.com","slug":"salih-keskin","avatar":"\/front\/uploads\/avatar\/1733691600od1Wwxipsn5YGuj.webp","status":1,"role":1,"email_verified_at":null,"orde":null,"created_at":"2022-10-20T05:32:50.000000Z","updated_at":"2024-12-18T09:48:39.000000Z","seo_title":null,"seo_description":null},"translations":[{"id":23538,"is_featured":0,"is_amp":0,"is_ads":0,"ads_link":null,"post_id":23439,"locale":"tr","category_id":73,"title":"Faaliyet alan\u0131n\u0131z\u0131 daralt\u0131n ve tek bir konuda iddial\u0131 olun!","home_title":null,"sub_title":null,"slider_title":null,"slider_title_2":null,"slider_spot_title":null,"slider_spot_title_2":null,"subtitleuse":0,"description":null,"content":"  \t\t\t\t\t  \t\t\t\t\t<p style=\"text-align: right;\"><span class=\"large\"><strong>SAL\u0130H KESK\u0130N<\/strong><\/span><br><span class=\"large\"> <strong>www.inovasyonuzmani.com<\/strong><\/span><\/p>  <p><span class=\"large\">B\u00fcy\u00fcyen firmalar\u0131n \u00f6zelliklerine \u0131\u015f\u0131k tuttu\u011fumuzda g\u00f6rd\u00fc\u011f\u00fcm\u00fcz, bu firmalar\u0131n tek bir konuya odaklanm\u0131\u015f ve o konuda d\u00fcnyan\u0131n en iyisi olmay\u0131 kafalar\u0131na koymu\u015f olmalar\u0131d\u0131r. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Bu nedenle piyasa filozoflar\u0131, iki bile de\u011fil, sadece tek bir konuda iddial\u0131 olunmas\u0131n\u0131 ve ilgili konunun di\u011ferleri taraf\u0131ndan ula\u015f\u0131lamaz ya da bir s\u00fcre sonra rekabetten vazge\u00e7irecek \u00f6zellikte olmas\u0131n\u0131 sal\u0131k verir. Bu \u00f6nerinin hem yerli hem de yabanc\u0131 firmalar\u0131 ba\u015far\u0131ya g\u00f6t\u00fcrd\u00fc\u011f\u00fcn\u00fc do\u011frulayacak \u00e7ok say\u0131da \u00f6rnek vermek m\u00fcmk\u00fcn.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> amazon.com, \u00fcst\u00fcnl\u00fc\u011f\u00fcn\u00fc pazarlamada kulland\u0131\u011f\u0131 inovatif modellere bor\u00e7lu.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Hopi, \u00fclkemizdeki mobil \u00f6deme sistemleri aras\u0131nda \u00f6ne \u00e7\u0131k\u0131yor. En ba\u015f\u0131ndan beri iddial\u0131 oldu\u011fu bu konuya y\u00f6nelik ciddi yat\u0131r\u0131mlar yapt\u0131\u011f\u0131n\u0131 s\u00f6yleyebiliriz.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> McDonalds, pratik ve h\u0131zl\u0131 serviste d\u00fcnya birincisi. En son, kasadaki 45 saniyeyi m\u00fc\u015fterileri i\u00e7in \u00f6zel bir ana d\u00f6n\u00fc\u015ft\u00fcrmeyi hedeflediklerini a\u00e7\u0131klad\u0131.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Dominos\u2019un iddias\u0131, \u2018zaman\u0131nda teslimat\u2019. \u0130ddias\u0131n\u0131 ger\u00e7ekle\u015ftiremezse teslim etti\u011fi \u00fcr\u00fcnler i\u00e7in \u00fccret talep etmeyece\u011fini taahh\u00fct ediyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Tchibo, kahve markas\u0131 oldu\u011fu halde cirosunun b\u00fcy\u00fck k\u0131sm\u0131n\u0131, her hafta yeniledi\u011fi bu s\u00fcrpriz \u00fcr\u00fcnlerden elde ediyor. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Tata, d\u00fc\u015f\u00fck gelire sahip grubun dahi alabilece\u011fi \u00fccretlerde araba satt\u0131\u011f\u0131n\u0131 iddia ediyor ve bu iddias\u0131n\u0131 yerine getiriyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> UPS, ilk kez \u2018ki\u015fiye teslim\u2019 slogan\u0131yla dikkatleri \u00fczerine \u00e7ekti. Lojistikte yeni i\u015f modellerinin ilk \u00fcreticisi olarak biliniyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Walmart, m\u00fc\u015fteri ili\u015fkilerinde farkl\u0131la\u015fma konusunda rakip tan\u0131mad\u0131\u011f\u0131n\u0131 iddia ediyor ve ma\u011faza al\u0131\u015fveri\u015fini bir deneyime d\u00f6n\u00fc\u015ft\u00fcrmeyi kafas\u0131na koymu\u015f durumda.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> 3M, \u00e7al\u0131\u015fanlar\u0131na sundu\u011fu serbestlikleriyle me\u015fhur. \u0130nsan kaynaklar\u0131nda zay\u0131f olan firmalar\u0131m\u0131z\u0131n iyi ara\u015ft\u0131rmas\u0131 gereken bir firma.<\/span><br><span class=\"large\"> Dell, direkt m\u00fc\u015fteriye ula\u015fma, yani arac\u0131y\u0131 ortadan kald\u0131rma \u00fczerinde bir fark\u0131ndal\u0131k geli\u015ftirerek marka olmay\u0131 ba\u015farm\u0131\u015f bir firma.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Avon, zincir sistem sat\u0131\u015f modelinin d\u00fcnyadaki ilklerinden biri ve m\u00fc\u015fterileriyle s\u00fcrekli bir araya gelerek farkl\u0131la\u015fan bir marka. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> John Deere, daha \u00e7ok tar\u0131m makinalar\u0131 \u00f6zelinde \u00fcretti\u011fi \u00fcr\u00fcn ve hizmetlerini m\u00fc\u015fteri ihtiya\u00e7lar\u0131na g\u00f6re yenileyip onlar\u0131n ilave isteklerini ke\u015ffeden ve \u00fcr\u00fcne d\u00f6n\u00fc\u015ft\u00fcren ba\u015far\u0131l\u0131 bir marka.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> IBM, m\u00fc\u015fterilerinin bug\u00fcnk\u00fc ihtiya\u00e7lar\u0131n\u0131 de\u011fil, yar\u0131n do\u011fabilecek muhtemel istek ve ihtiya\u00e7lar\u0131n\u0131 bulmaya odaklan\u0131yor. \u0130ddias\u0131, m\u00fc\u015fterinin hen\u00fcz kar\u015f\u0131lanmam\u0131\u015f ihtiya\u00e7lar\u0131n\u0131 ke\u015ffetmek.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Ye\u015fim Tekstil, m\u00fc\u015fteriyle olan t\u00fcm s\u00fcre\u00e7leri basitle\u015ftirmek i\u00e7in kulland\u0131\u011f\u0131 sistemlerle \u00f6nemli maliyet avantajlar\u0131 elde etmi\u015f durumda.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Zara, tedarik zinciri konusunda sekt\u00f6r\u00fcn\u00fcn en iddial\u0131 firmas\u0131.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Body Shop, \u00fcr\u00fcnlerinde hayvansal katk\u0131 kullanmad\u0131\u011f\u0131n\u0131 iddia ederek, sadece \u00fcr\u00fcn sat\u0131\u015f\u0131 yapan bir firma de\u011fil, ayn\u0131 zamanda bu konularda \u00e7ok hassas olan bir firma olarak alg\u0131lanmay\u0131 ba\u015fard\u0131.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Bitcoin, farkl\u0131 tipteki i\u015f ortakl\u0131klar\u0131 ile m\u00fc\u015fterilerine ula\u015facak farkl\u0131 yap\u0131 kurma \u00fczerine h\u0131zla b\u00fcy\u00fcmeye devam ediyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Boyner, reklam ve tan\u0131t\u0131mda farkl\u0131la\u015fma konusunda rakiplerinden s\u0131yr\u0131l\u0131yor. Tekstil \u00fcr\u00fcnlerinin perakende sat\u0131\u015f\u0131nda bir\u00e7ok yenili\u011fi ilk kez yapan firman\u0131n Ar-Ge birimi, ilkleri ortaya \u00e7\u0131karmak i\u00e7in var g\u00fcc\u00fcyle \u00e7al\u0131\u015f\u0131yor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Zeki Triko, markala\u015fma konusunda ilgin\u00e7 inovasyonlar yap\u0131yor ve bu konuda \u00f6rnek al\u0131nan firmalar aras\u0131ndaki yerini koruyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> WhatsApp\u2019\u0131n finansman ve \u00f6deme ko\u015fullar\u0131nda sundu\u011fu kolayl\u0131k a\u00e7\u0131s\u0131ndan d\u00fcnyada rakibi yok gibi. Gelecekte de\u011fi\u015fir mi bilmiyoruz, ancak bu zamana kadarki iddias\u0131 ve odakland\u0131\u011f\u0131 konu, para almadan insanlara hizmet etmek.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Ar\u00e7elik, servis konusunda olduk\u00e7a iddial\u0131 bir marka ve yan sanayisi de olduk\u00e7a geli\u015fmi\u015f durumda. Markan\u0131n m\u00fc\u015fterisi, \u00fcr\u00fcnlerle ilgili bir sorun oldu\u011funda k\u0131sa s\u00fcre i\u00e7inde \u00e7\u00f6z\u00fcm hizmeti alaca\u011f\u0131n\u0131 biliyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u00dclker, da\u011f\u0131t\u0131m a\u011f\u0131 \u00e7ok g\u00fc\u00e7l\u00fc bir firma. Hatta bug\u00fcnk\u00fc \u00fcr\u00fcn \u00e7e\u015fitlili\u011fini, da\u011f\u0131t\u0131m a\u011f\u0131n\u0131n b\u00fcy\u00fckl\u00fc\u011f\u00fcne bor\u00e7lu.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Toyota, kalitede olduk\u00e7a iddial\u0131. Sloganlar\u0131 h\u00e2l\u00e2 \u2018yolda kalmaz!\u2019. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Caterpillar, i\u015f makinalar\u0131 markas\u0131 olarak fonksiyonellikte bir numara olmay\u0131 kimseye kapt\u0131rmaz.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Yemek Sepeti, hizmette birincili\u011fe oynamay\u0131 kafaya koymu\u015f bir firma ve yeni atraksiyonlar\u0131yla da bu iddias\u0131n\u0131 g\u00fc\u00e7lendirmeye devam ediyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Vitra, \u00f6rne\u011fi olmayan tasar\u0131mlar yap\u0131yor ve yapaca\u011f\u0131n\u0131 iddia ediyor. Ald\u0131\u011f\u0131 \u00f6d\u00fcllerle de bu iddias\u0131n\u0131 tescilliyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Tesla\u2019n\u0131n teknolojik \u00f6nc\u00fcl\u00fc\u011f\u00fc a\u00e7\u0131k ara devam ediyor. Kimsenin yapmad\u0131\u011f\u0131n\u0131 yapmak, firman\u0131n as\u0131l iddias\u0131.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Alibaba, \u00fcr\u00fcn \u00e7e\u015fidi \u00e7oklu\u011fu noktas\u0131nda a\u00e7\u0131k ara d\u00fcnya lideri say\u0131l\u0131yor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Xerox, yaz\u0131c\u0131 ve fotokopi makinalar\u0131na verdi\u011fi uzun s\u00fcreli garantisiyle rakiplerini olduk\u00e7a gerilerde b\u0131rak\u0131yor. \u00dcr\u00fcnlerini kiralama modeliyle piyasaya s\u00fcrmesi ise neredeyse bu sekt\u00f6rde bir ilk say\u0131l\u0131yor. <\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> Apple, \u015fu an d\u00fcnyan\u0131n en b\u00fcy\u00fck firmas\u0131. Odakland\u0131\u011f\u0131 as\u0131l konu \u2018\u00fcr\u00fcn geli\u015ftirme\u2019 olan firma, daha uzun bir s\u00fcre bu konuda bir numara olmay\u0131 s\u00fcrd\u00fcrece\u011fe benziyor.<\/span><br><span class=\"large\"><\/span><br><span class=\"large\"> \u00c7ok daha fazla uzat\u0131labilecek bu listede yer alan markalar\u0131n ortak \u00f6zelli\u011fi, sekt\u00f6rlerinin bir numaras\u0131 olmalar\u0131. Odakland\u0131klar\u0131 konular, ayn\u0131 zamanda en iddial\u0131 olduklar\u0131 konular anlam\u0131na da geliyor. Siz de alan\u0131n\u0131zda en iyi olmak istiyorsan\u0131z en iyi oldu\u011funuz ya da olabilece\u011finiz konuyu bulun ve bu konuda ortaya bir iddia koyun. Aksi durumda belli bir b\u00fcy\u00fckl\u00fc\u011f\u00fc a\u015fma \u015fans\u0131n\u0131z yok.<\/span><\/p>  \t\t\t\t","slug":"faaliyet-alaninizi-daraltin-ve-tek-bir-konuda-iddiali-olun","orjinalimage":null,"news_cover_min":null,"news_cover":null,"news_video_min":null,"news_video":null,"cropped_638x552":null,"cropped_310x208":null,"cropped_416x247":null,"cropped_197x247":null,"cropped_416x600":null,"cropped_1200x675":null,"tags":"K\u00f6\u015fe Yaz\u0131s\u0131","meta_title":"Faaliyet alan\u0131n\u0131z\u0131 daralt\u0131n ve tek bir konuda iddial\u0131 olun!","meta_description":"SAL\u0130H KESK\u0130N","meta_keywords":"K\u00f6\u015fe Yaz\u0131s\u0131","view_count":1119,"yt":0,"ytid":"","ytimage":null,"imgdate":"2000-01-01 00:00:00","cuff_cover":null,"cropped_358x214":null,"cropped_842x474":null}]}}